Strong Pilates Plans 20 More UK Studios for 2027

Issued with encouragement from supporters

Strong Pilates, a boutique fitness franchise from Australia, wants to open 20 new studios in the UK in 2027. It has nearly doubled its British footprint this year.

A global franchise with a UK chapter

The UK push sits inside a bigger one. Strong Pilates has opened 40 studios worldwide this year and now operates 130 locations across 15 countries, with a big expansion under way in the U.S.

More than 330 studios are open or in development. The company expects to pass 150 open locations by January 2027, and it reported net revenue above $75 million over the past 12 months.

What a class involves

Sessions run 45 minutes. They are low-impact workouts that mix Pilates-inspired resistance training, strength and cardio on the company's own Rowformer and Bikeformer machines.

The hybrid format targets people who want several kinds of training in a single session. The company says interest in both Pilates and strength training is growing, and it sees room to grow with it.

Where the next studios go

Brighton, Hackney and Kingston are among the recent openings. Maidenhead and Harpenden are planned in the coming months. A site in London's Nine Elms is confirmed for early 2027. Franchisees are looking at West Hampstead, St Albans, White City and Richmond.

Seven of the 15 UK studios opened in 2026, and the network started the year at eight.

Co-founder Michael Ramsey said that growth shows "the appetite is there." He described 2027 as the year of bringing the format to more communities across London, the South East and other major UK cities.

Source: Athletech News